Business Management

Learn all the ways you can take your business to the next level, whether you're in year one or year 10. Get advice on how to run and grow your business-and even what to do when you're ready to move on.

How do you build a brand name?
What do Coca-Cola, Starbucks, Avis, Levis, and Cheerios have in common? They're all brand names—and more than likely these brand names are familiar to you. But it takes time and a quality product or service to build brand identity, and that includes a brand name.
September 3, 2024 · 2 min read
How to Use a Business Email Address and Collaboration Tools to Create a Professional Business Image
September 3, 2024 · 3 min read
How productive are small businesses with a remote workforce?
Some studies suggest that small businesses are more productive post-coronavirus with their newly minted remote workforces, but others say they aren't.
September 3, 2024 · 4 min read
How to run a promotion without running from the law
They’re fun, engaging and can help move the needle, but contests and sweepstakes can also open up your business to big legal risks. Here are some best practices to know before you launch your next promotion.
September 3, 2024 · 3 min read
12 ways to market your business on a budget
Marketing your business doesn't have to be complicated or expensive. Here are 12 ideas you can start implementing today.
September 3, 2024 · 5 min read
How to Know When It's Time to Sell Your Business
The most common answer to the question of when to sell your business is “it depends." No single formula is right for every situation. The decision can be informed by many eventualities, such as deteriorating health or a divorce. But experts agree that in an ideal world it's best to do it in a deliberate, planned manner so you can recoup as much value as possible.
September 3, 2024 · 3 min read
5 tips for negotiating a commercial lease
Your commercial lease is a key element of your business. Making sure the lease protects you and covers all situations will allow you to conduct business with peace of mind. Here are a few tips for negotiating your lease.
September 3, 2024 · 3 min read
What startups need to know about their first employees
If your startup is thinking about hiring, that's great news. Before you send out offers, you'll need to think about hiring costs and best practices.
September 3, 2024 · 3 min read
How small businesses are turning to video and content creation amid COVID-19
With fewer in-person interactions because of the global pandemic, small businesses are turning to video content creation to offer personalized experiences and stay connected to their customers.
September 3, 2024 · 3 min read
Creative cost-cutting ideas for small businesses
Small business owners do a lot with a little but, in lean times, cost-cutting becomes the highest priority. Learn some new and creative ways to lower costs while making sure you get maximum value for each dollar you spend for your company.
September 3, 2024 · 3 min read